Advertising
TBWA\Chiat\Day NY
Client: The Ad Council & U.S. Olympic Committee
“Don’t Be An Asterisk” teen anti-steroid campaign, 2008
ECD: Gary Scheiner
ACD, Copy: Jared Rubin | ACD, Art: Ron Castaldo
Copywriter: Melissa Pincus | Art Director: Einav Jacubovich

"Don't Be An Asterisk" TV spot. Directed by Nanette Burstein.

Homepage, DontBeAnAsterisk.com – An interactive Anti-Steroid website for teens. Launched for the 2008 Summer Olympics.

Homepage, DontBeAnAsterisk.com – An interactive Anti-Steroid website for teens. Launched for the 2008 Summer Olympics.

Educational Content, DontBeAnAsterisk.com

Educational Content, DontBeAnAsterisk.com

Educational Content, DontBeAnAsterisk.com

Avoid the Asterisk Game, DontBeAnAsterisk.com

Avoid the Asterisk Game - Game Over, DontBeAnAsterisk.com